Celebrate the 50th Summer of Love

The good vibes are calling, so start planning your trip back to the sixties in San Francisco this summer.

Summer of Love in SF

During the summer of 1967, San Francisco was the center of a cultural revolution. An exhilarated group of young people joined forces in the name of peace and acceptance during the thick of the Vietnam War, amplifying the pulse of a nation, and changing the city forever. This summer on the 50th anniversary of those epic months, San Francisco will embrace its hippie legacy with a far out celebration in honor of the Summer of Love.

Monterey International Pop Festival: June 16 - 18, 2017

Before Coachella there was Monterey International Pop Festival, the first great American rock festival, featuring legendary artists like The Who, Simon & Garfunkel, Janis Joplin and Jimi Hendrix. What better way celebrate the anniversary of the Summer of Love than dancing on the same grounds exactly 50 years to date? Crossover from the original 1967 will include involvement by Lou Adler, an original co-producer, historic memorabilia, and performances by one of the original members of The Grateful Dead, Phil Lesh. 

Summer of Love: Art, Fashion, and Rock & Roll: April 8-August 20, 2017

Immerse yourself in this exhibit commemorating the colorful experience of San Francisco’s famous Summer of Love. Explore a collection of over 300 artifacts including iconic rock posters, photos, costumes, and relive the culture through interactive music and light show displays. 


Castro Street Fair: October 2, 2017

The first Sunday in October, thousands fill the street to celebrate LGBT rights. Founded by Harvey Milk in 1974, this year’s event will be extra special falling on the 50th anniversary of a summer focused on acceptance and freedom from societal restrictions. Castro Street Fair hosts hundreds of local artists and vendors, and is one of the largest annual street events San Francisco hosts all year.

San Francisco Love Tour

Transport yourself back to the 60s and capture the essence of Haight & Ashbury neighborhood the way it’s meant to be seen - in an iconic Volkswagen hippie van outfitted with shag carpet, beaded curtains, and hand-painted exterior. The two-hour tour offers room for six per van, so your guide can accommodate each ride to your interests. Visit the homes of Jimi, Janis, and Jerry and soak in the history of San Francisco in style.

VW Bug

40th Anniversary Haight-Ashbury Street Festival: June 22, 2017

Get outside and dance through the streets where it all went down 50 years ago. The Haight-Ashbury Street Fair celebrates the diversity of its colorful neighborhood with performances by up-and-coming artists, local merchants, and community outreach info booths. Vibe with the locals and support the 40th anniversary of the festival this summer.

Jim Marshall’s 1967: January 26-June 17, 2017

You will not want to miss the opportunity to see the Summer of Love through the eyes of the photographer who captured it all. Marshall’s work helped immortalize the identity of the counterculture revolution for future generations to appreciate. “Jim Marshall’s 1967” is a chronological feature of the 80 most significant shots taken throughout the year.

Come let loose and plan your weekend adventure in San Francisco this summer. Unlike the spirit of peace and love, this 50th anniversary celebration will have come and gone before you know it, so book at one of our many San Francisco hotels today. 

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